The fashion industry is always one season ahead. But is it ready for a digital transformation with gTLDs? Many big fashion and luxury brands applied for their own gTLD. What could we expect in the fashion space as new gTLDs create new digital worlds for top brands? Let’s start with who applied. In fashion, we saw some big fashion houses like Hermes, Chanel, Gucci, Ralph Lauren, Tiffany, Calvin Klein, Cartier, Coach, as well as powerhouse luxury Richemont with its suite of luxury brands: Omega, Piaget, and Chloe, Mont Blanc, to name just a few.